Incluye referencias bibliográficas (p. 483-498) e índice. Detalles técnicos: Requerimientos del sistema para el CD-ROM: Microsoft Windows 2000/XP/Vista; mínimo 256 MB de memoria, 512 recomendado; 10 MB o más de espacio en disco; Microsoft Excel 2000 o superior; Microsoft Internet Explorer 6 o posterior. Conexión a Internet para acceder a las páginas web incluídas en el CD. CONTENIDO: Introduction to supply chain management -- Inventory management and risk pooling -- Network planning -- Supply contracts -- The value of information -- Supply chain integration -- Distribution strategies -- Strategic alliances -- Procurement and outsourcing strategies -- Global logistics and risk management -- Coordinated product and supply chain design -- Customer value -- Smart pricing -- Information technology and business processes -- Technology standards-- Appendix A. Computerized beer game -- B. The risk pool game -- C. Excel spreadsheet -- D. The bidding game.
