Incluye referencias bibliográficas (páginas 293-319) e índice. CONTENIDO: Introduction: Signals from a new world -- Today's mega challenges. Hotter (and cleaner): doing business in a more extreme, unstable world -- Scarcer (and richer): resources are getting more expensive --
More open (and smarter): there's nowhere to hide -- A new mind-set: principles and hurdles -- Radically practical strategies. Vision pivot -- Fight short-termism -- Set big, science-based goals -- Pursue heretical innovation -- Valuation pivot. Change the incentives, engage the whole organization -- Redefine return on investment to make better strategic decisions -- Put a number on the value of natural capital -- Partner pivot. Become a lobbyist -- Collaborate radically -- Inspire customers to care and to use less -- Big pivot. Build a resilient, antifragile company -- Conclusion: Envisioning a big-pivot world -- Appendixes: A. Sustainability 102: the business case for green strategy -- B. Setting science-based goals.
