Detalles del Título
Detalles del Título

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Título 101 Design methods [recurso electrónico]: a structured approach for driving innovation in your organization / Vijay KumarLibros / En línea - Libros
Autor(es) Kumar, Vijay (Autor)
Publicación Hoboken, New Jersey : John Wiley & Sons, 2013
Descripción Física 1 recurso en línea (x, 326 páginas) : ilustraciones
Idioma Inglés;
ISBN 9781118333068
Clasificación(es) 658.4063
IDIOMAS
MAESTRIA EN ESTRATEGIA DIGITAL DE NEGOCIOS
MAESTRIA EN INNOVACION EDUCATIVA
Departamento de Idiomas
Materia(s) Cambio organizacional; Innovaciones tecnológicas; Libros electrónicos;
Nota(s) Incluye referencias bibliográficas e índice.
CONTENIDO: Introduction -- Mode 1: sense intent -- Mode 2: know context -- Mode 3: know people -- Mode 4: frame insights -- Mode 5: explore concepts -- Mode 6: frame solutions -- Mode 7: realize offerings.

Resumen The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
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 Biblioteca Universidad Icesi 658.4063/K96cDisponibleEbook